All posts in “Porsche Exclusive Manufaktur”

Porsche brings back classic paint colors with Paint to Sample

Porsche Exclusive Manufaktur is bringing back historic color shades on all Porsche models with the new Paint to Sample and Paint to Sample Plus option: “Unusual paint finishes have been familiar throughout the history of our brand and are an important differentiating feature,” says Alexander Fabig, Head of Individualisation and Classic. “With this offer, we are reviving cult-classic colors and expanding the extensive range of standard and special colors across all the model series by more than 160 shades.”

Custom-painted Porsches have been gaining popularity over the years, customers want to have a bespoke paint on their brand new car from Zuffenhausen, something that Porsche Exclusive Manufaktur is playing into with their Paint to Sample option, to accomplish this they’ve installed a brand new color-mixing system at the factory, allowing specialists to mix up the exact shade a client requested, from combining dozens of ingredients with milligram precision.

Each batch of paint is made for two paint pots, one that will be used for the bodywork of the new Porsche while the second one will be applied to the add-on parts, because the mix of aluminum parts, plastics, and carbon fiberglass, the mixture to be applied has to be slightly different depending on the surface that has to be coated … they even paint a comparison plate to reference against the finished car as a final inspection.

But Paint to Sample not only covers custom colors on special demand, but they also resurrected some classic shades from the 90s, color mixtures that are already known by Porsche’s paint specialists, like Maritime Blue as seen on the Porsche Panamera below, a deep, not too dark shade of blue that gives a classic but luxurious look to this four-door model, if you want to stand out even more a set of gold-painted wheels would do the trick.

Or how about Rubystar Red, a rather special shade of red with a more pink hue to it, which looks amazing on this Porsche Taycan, at least it’s something different from the large amount of white Taycans I usually see driving around over here, it seems some markets only order black, dark grey, and white, while other markets have a much more diverse taste in colors on their luxury cars.

And let’s not forget about Mint Green, I remember seeing a 911 in this shade with color-coded leather seats, very special looking and perfect in tune with the Nineties, perhaps today a more subtle interior shade might be a better idea, but I still think black seats with their centers in matching Mint Green would look killer on this car:

The number of different paint color options largely depends on the specific Porsche model and where they are actually built, when looking at the 911 and the 718 model the list of paint colors goes beyond 100, while on the Panamera, Macan, and Cayenne, the list contains a little over 50 options, while a further 65 colors complete the palette on the all-electric Porsche Taycan.

While it is possible to order your ‘Paint to Sample’ specific shade for your new car right at the local Porsche Centre, you’ll have to keep in mind an additional three-month delivery time compared to the basic color options, and if you really want something unique, you can opt for the ‘Paint to Sample Plus’ finish, which is limited to the Porsche 911, 718, and Taycan … but here there is just about no limit whatsoever on which shade you want, it all begins with the customer supplying a sample of his or her color to a Porsche Center.

And this doesn’t need to be a piece of painted metal, how about a bottle of nail varnish, or a pair of shoes to match, a handbag, or a piece of clothing … anything goes, as it is sent out to Porsche AG for an initial feasibility check, which can take a few months, before Porsche’s color wizards create the magic formula to be tested on a car body and add-on parts … but that’s not the customer’s car yet, the first application of this custom shade is done onto a test-body, at Porsche’s expense, and only if all tests are good and they’ve determined the details, such as layer thickness, will the customer’s Porsche be painted in this bespoke shade.

Such individual vehicles can only be ordered through Porsche Exclusive Manufaktur, and not every Porsche Center will be a partner, at the time of writing about 100 Exclusive Manufaktur partners are present globally, these are specifically selected Porsche Centers who are specially equipped and have trained specialists able to provide advice on the Exclusive Manufaktur product range if you really want to get the best-of-the-best you can always travel to the heart of the brand in Stuttgart-Zuffenhausen, but you’ll need a commission number before you are able to visit the HQ.

Just in case you are wondering about just how much something like this would set you back, here are some indications of price, the Paint to Sample will set you back between €8,806 and €9,877 depending on the exact model, while the even more intricate Paint to Sample Plus goes from €17,612 to 19,754, note that all prices are MSRP for Germany including 19% VAT, if you want to know the exact cost in your case you should really visit a local Porsche Center and inquire about this when ordering your brand new, bespoke build Porsche supercar.

Porsche Exclusive Manufaktur, Tequipment and Classic divisions

Meeting personal customer wishes is an important part of the global offering from Porsche. The sports car manufacturer pursues this goal with its business divisions Porsche Exclusive Manufaktur, Porsche Tequipment, and Porsche Classic. The company now plans to respond to the wishes and needs of its customers to an even greater extent with a new and significantly extended range of products and services.

This includes various options for the individualization of Porsche sports cars, turning them into unique one-offs. Porsche is extending the personalization options for individual components directly in the Car Configurator, and is supplementing its offering for new, used, and classic vehicles with a “Performance Parts” range. As part of its Co-Creation strategy, the sports car manufacturer is also offering a new interpretation of the legendary Sonderwunsch program of the late 70s and will make it possible to design individualized one-off cars in the future – co-created by the customer and realized professionally by Porsche.

The range of individualization options for new vehicles currently extends from personal customer consulting during the configuration process through to the realization of limited small series. Through Tequipment, Porsche also offers numerous accessory products and retrofit options for individual customer vehicles. In the area of classic vehicles, Porsche is currently focusing on spare parts supply and factory restorations. The Stuttgart-based sports car manufacturer is now significantly extending its offering in all business areas.

“It is our goal to provide customers around the globe with even more accurately tailored and demand-based products within the context of classic, existing, and new cars, and to also offer a comprehensive range of individualization options,” says Alexander Fabig, Vice President Individualisation and Classic. “With the new offerings, we are responding to the great global demand for our products. Starting with new possibilities for individualization and personalization of individual components, through the additional range of Performance Parts, up to the realization of uniquely individualized sports cars, we have the right option for every customer.”

Simpler and more personal than ever before: individual enhancements

The Porsche Exclusive Manufaktur is successively expanding the range of products that can be individualized and personalized. Significantly more options will be available here in the future. Examples include various exterior wrap options, individual starting numbers, prints on the floor mats, illuminated door entry guards, and logo projectors in the vehicle doors. In addition, customers can choose to become designers themselves in the ordering process.

The personalization options include individual design elements such as colors, logos, lettering, and text. Using a digital application in the Porsche Car Configurator, it is possible to specify own designs for various items. For example, customers can have their own signature embossed on elements in the vehicle interior. The leather-covered cover on the center console is suitable for this, for example. The range is rounded off by personalized wraps and decals on selected exterior areas and individual paint finishes on the wheels.

New components for GT models and classic cars

Porsche will offer a large number of new components for new vehicles as well as used and classic cars under the name “Performance Parts”. The Porsche Tequipment range for new and used vehicles is aimed at drivers who are motorsport enthusiasts and amateur race drivers. Porsche Classic will offer new developments with a historical reference, components for performance enhancement, and also lifestyle products for both young and older classic cars. These will increase the performance of the classic vehicles or improve their everyday usability. With two show cars based on two first-generation Cayenne models, the Classic division is also providing a preview of possible additional individualization offerings with an outdoor and offroad focus.

Modern and classic sports cars as one-offs according to customer wishes

As part of its Co-Creation strategy, Porsche is now offering a new interpretation of its legendary Sonderwunsch program from the late 70s and will make it possible to design individualized one-off cars in the future – co-created by the customer and realized professionally by Porsche. The expansion of this offering is divided into the areas of Factory Commissioning for individual customer color and material wishes directly in production and subsequent Factory Re-Commissioning and Factory One-Off after vehicle delivery to the customer.

Whereas Factory Re-Commissioning is also aimed at implementation of individual col-ours and materials, the Factory One-Off is a systematic technical new development. Depending on the age of the vehicle in question, either the technical experts at Porsche Exclusive Manufaktur or the specialists at Porsche Classic take care of the implementation.

About Porsche Exclusive Manufaktur and Porsche Tequipment

Across all model series, customers can currently choose from more than 700 Porsche Exclusive Manufaktur options. The demand for individualization is increasing all the time. The level of vehicle enhancement is particularly extensive in 25 percent of all 911 models delivered worldwide: they visit the Porsche Exclusive Manufaktur work-shops at the parent plant in Zuffenhausen for exclusive re-commissioning.

Sonderwunsch one-offs and limited small series are also produced in the Porsche Exclusive Manufaktur. Current examples are the Porsche 911 Targa 4S Heritage Design Edition and a limited 911 special model which was produced on the occasion of the 20th anniversary of Porsche China. Porsche offers numerous accessory products and retrofit options via the Tequipment division. The overall range of initially around 150 parts has continuously grown to now include more than 500 Tequipment options.

About Porsche Classic

Porsche Classic is responsible for spare parts supply and factory restorations of all of the brand’s road-approved classic cars. The range extends from a selection of various accessories and technical literature through to classic spare part supply and new editions of spare parts that are no longer available. Every year around 100 classic vehicles from the Porsche 356 through to the 911 (Type 996) and Boxster (Type 986) pass through the Classic workshop for accident repairs and other repair work. Complete restorations are available for all cars prior to the 996 generation of the 911, the Boxster Type 986, and Carrera GT. The current spare parts range includes more than 60,000 items. This is supplemented each year by an average of 300 new issues of spare parts that are no longer available as well as new accessory, lifestyle, or performance-enhancing parts.

Porsche is also successively extending its international dealer and service network with the Porsche Classic Partner program. These are existing Porsche Centres with specific expertise in handling classic Porsche cars. The network currently comprises 76 locations, including four Porsche Classic Centres.