For the brand, that halo car was the WRX STI. But because Subaru is adamant about its electric future, that could mean a new high-performance EV.

Two Subaru WRX sedans are parked on a wide, open concrete surface during sunset. The car on the left is blue with a prominent hood scoop and a rear spoiler, facing slightly toward the camera. The car on the right is red, positioned side-on with the sun shining behind it, casting long shadows on the ground. The sky is partly cloudy with warm, golden light illuminating the scene.
The last WRX STI featured a turbocharged, intercooled 2.5-liter flat-four and standard all-wheel drive.
Subaru USA

“There’s a recognition that Subaru has been out of the game for a long time and it would be good to get back into it, although it’s a bit early to say how that would look,” a source within Subaru told AE. “It’s about product that reignites old passions, which is more difficult [with an EV] because a lot of the love for the Impreza was the noise. If you don’t concentrate on range too much, you can get good performance, but the fun factor is more difficult.”

Silver Subaru WRX sedan with a large rear spoiler driving at speed on a dusty dirt road in a mountainous desert area under a cloudy sky.
The WRX STI’s giant rear-wing spoiler is one of its most iconic attributes.
Subaru USA

Although details aren’t readily available, AE reports that the new halo car would be developed entirely in-house. It wouldn’t be in partnership with Toyota, like the BRZ.

Subaru’s currently collaborating with Toyota and even Mazda to develop three new electric vehicles, which are anticipated to surface in the near future. Back in May 2024, the three automakers committed to a joint-venture to co-develop EVs, new internal combustion tech and other in-vehicle technologies.

Posted in: Gear

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